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Dr. George Nakos

Professor of Marketing


Office: College of Business T-256
Management, Marketing & Supply Chain Management
College of Business
georgenakos@clayton.edu
Phone: (678) 466-4552

Biography

George Nakos is Professor of Marketing and International Business at Clayton State University in Atlanta, Georgia. He has taught at Clayton State University since 1996. He teaches a variety of marketing courses in the graduate and undergraduate level. George’s work focuses on small and medium-sized organizations, entrepreneurship, exporting, international market selection, and international consumer marketing. His work has been published in leading entrepreneurship and marketing journals including, Strategic Entrepreneurship Journal, Entrepreneurship Theory and Practice, Journal of Small Business Management, Journal of International Marketing, Journal of International Management, and International Business Review. He reviews regularly for Journal of International Marketing, Journal of Business Research, Journal of World Business, Journal of Small Business Management, Entrepreneurship Theory and Practice, and other leading business journals.

Education

DBA, Marketing and International Business, United States International University, 1994

MBA, Management and Marketing, University of Alabama at Birmingham, 1989

BS, Marketing, University of Alabama at Birmingham, 1987

Intellectual Contributions

Lance Brouthers, George E Nakos, Ted Randall, ADVANTAGES OF INDIGENOUSNESS AND FIRMS FROM EMERGING ECONOMIES, Int. J. of Business and Emerging Markets – February 1 2022

George E Nakos, Lance Elliot Brouthers, Victor Marshall, Ted Randall, Advantages of Indigenousness Theory and Emerging Economy Firm Performance, Academy of International Business Southeast – November 1 2018

Robert Moussetis, George E Nakos, Thomas Cavenagh, Arini Global: International Expansion of a Small Olive Oil Producer, International Journal of Teaching and Case Studies – May 2022

George E Nakos, Veselina Vracheva, Consumer Animosity Revisited: Does it Really Influence Consumer Purchases? , European International Business Academy –

Keith Brouthers, George E Nakos, Igor Kalinic, Niklas Lindbauer, Export Channel Choice for SMEs: A Cognitive Perspective, Thunderbird International Business Review – June 2 2025

Presentations

George E Nakos, How do you become an effective researcher, International Conference on Contemporary Marketing Issues, University of Vienna –  July 12 2023

K Brouthers, G Nakos, Alliance Commitment and Control: SMEs from Developing Countries, Academy of International Business Annual Conference –  July 2004

Service to the University & University System of Georgia

College, Curriculum Committee, Committee Member –  August 2022 to Present

University, Institutional Review Board, Committee Chair –  August 15 2024 to Present

Service to the Profession

Track Chair, European International Business Academy, International –  February 20 2025 to December 10 2025

Teaching Interest

Marketing Management, Marketing Strategy, Global Business, International Marketing, International Management

Research Interest

Small and medium-sized organizations, entrepreneurship, exporting, international market selection, services, and international consumer marketing.